We take one foundation company per market.
Here's what you get when that company is you.
The only industry we work in. We already know your customers and your sales cycle.
Every plan and price is on the site. No call required to find out what we cost.
You get a marketing plan you can act on before you sign anything.
We track leads to booked jobs and revenue, not clicks and impressions.
If you are invisible online, you are losing jobs you never knew existed.
A homeowner with a cracked foundation searches, reads reviews, and now asks an AI assistant who to call. If your company is not there at those moments, the job goes to a competitor who was. You never see the lead. You never get to bid.
Search changed
Google answers on the page now. A blue link is no longer enough to win the click.
AI is the new referral
ChatGPT and AI Overviews name specific companies. Most contractors have no idea if they are one of them.
Marketing wastes money
A website that does not convert and ads aimed at the wrong searches quietly drain your budget.
Does AI recommend your company?
Find out exactly where you stand in ChatGPT, Google AI Overviews, and Perplexity, plus the top fixes for your market.
Checks ChatGPT · Google AI Overviews · Perplexity
"For foundation repair in Columbus, the most recommended companies are…"
Top fixes for you
One partner for everything that brings you jobs.
Most contractors juggle a web guy, an SEO guy, and an ads guy who all point fingers. We do all three, in sync, so nothing falls through the cracks.
Get Found
Search and AI visibility together. Rank for the searches that become estimates and get named in the AI answers homeowners read first.
Websites That Book Jobs
Fast, trustworthy sites built to turn visitors into calls, and built so your search and AI visibility actually work.
Ads That Pay Back
Tightly targeted Google, Local Services, and local ads that chase booked work, not clicks.
Why contractors pick us over a general agency.
Foundation only
We work in this trade and no other. We already know the searches, the seasons, and the homeowner objections, so we move faster and waste less of your money.
One team, not three vendors
Website, search, AI, and ads under one roof. Nobody points fingers, because it is all us, and it all works together.
We get AI search
Most contractor agencies still sell 2019 SEO. We make sure AI assistants name you, which is where homeowners are headed now.
Start with a plan, not a contract.
We earn the relationship before we ask for it. It starts with a free AI visibility snapshot: a full picture of where you stand and a clear plan to grow. You see the value first, then decide how far to take it.
Foundation
Audit, market study, and your 6-month plan.
Build
Website, technical fixes, and trust signals.
Grow
Content and authority that earns rankings and AI mentions.
Amplify
Targeted ads fill the pipeline now.
Report
Calls and booked jobs, not vanity metrics.
Simple, tiered, built to scale with you.
Three plans that carry forward as you grow, from establishing your presence to dominating your market. Real prices, published, so you can decide before you ever talk to us.
Footing → Cornerstone → Keystone
Everything in Footing carries into Cornerstone. Everything in Cornerstone carries into Keystone. We never remove, we only add leverage.
We would rather show you than tell you.
See how we think
Read the blog for plain-spoken, specific guidance on getting found in search and AI. It is the same thinking we put into client work, in the open.
Built on real search experience
Granite Growth is run by a search and AI-visibility specialist focused entirely on this trade. Client results and case studies will be featured here as engagements wrap.
Built by an SEO veteran, not a sales floor
Granite Growth is run by Cole Storley, with 8 years of agency SEO experience spanning Fortune 500 programs at Terakeet and home services marketing at Hook Agency. When you work with us, the person on your kickoff call is the person doing the work.
Straight answers.
Do you only work with foundation and waterproofing companies?
Yes. That is the entire focus. Every website, campaign, and audit is built on what already works in this trade, so you are not paying us to learn it.
What does full-service actually include?
Your website, your search and AI visibility, and your paid ads, run by one team and pointed at booked jobs. One partner instead of three vendors who blame each other.
How is this different from a general marketing agency?
A general agency learns your trade on your budget. We already know the searches, the seasons, and the homeowner objections, so we move faster and waste less of your money.
Do I have to sign a long contract?
No. It starts with a free AI visibility snapshot. If we're a fit, you pick the monthly plan that matches where you are and scale from there.